Nottingham City Centre based business Pure Aesthetics is certainly blazing a trail! Monday 23rd April saw them join the much-coveted group of Small Business Sunday #SBS winners.


Ex Dragon’s Den member and renowned businessman Theo Paphitis runs the competition every Sunday to recognise the crème-de-la-crème of UK and European enterprises. A tweet on Sunday evenings between 5-7.30pm GMT, directed to @TheoPaphitis, the hashtag #SBS, and a brief overview of each business is all that’s required.


From the hundreds of businesses that vie for the accolade, Theo selects a mere six each week. Pure Aesthetics owner Helen Allen says the team are “shocked and delighted” at the recognition; their twitter feed went crazy with congratulatory tweets from fellow winners, existing winners, and future hopefuls.


The #SBS award comes only days after the clinic had been awarded What Clinic? 2018’s Patient Service Award for the second year running. Among the prestige treatments on offer on Pure Aesthetics is the BT Plasma Shower from Beam wave Technologies, which is solely exclusive to them in the county of Nottinghamshire.”